Description:
Everyone else is on social media, so why should waste management businesses miss out? In fact, we can help resolve issues with unsafe disposal and recycling practices by educating the public through social media. By leveraging your marketing platforms, you can ensure customers understand the rules and adhere to them and position yourself as the authority on waste - making your service even more valuable in a competitive industry. We’ll cover how to choose the right platform, ways to develop content, methods to attract followers, tips to encourage engagement, and the best ways to track your success.

Live Webinar Held: 22 October 2020 (Thursday)

Speaker:
Jessica Shrout is the owner of Circle Three Branding – a marketing agency dedicated to the waste and recycling industry. Her passion grew from a frustration that no outside agency seemed to understand the needs of the waste world – and so it became a mission to provide brand strategy and marketing services from someone who understands. Jessica’s work has won first-place awards at the national level in 2018, 2019, and 2020. She is also a columnist on marketing strategy for the industry and speaks on these topics across the globe.